Meta Verified: A Subscription Service to Add Credibility to Your Facebook and Instagram Accounts
Meta, the parent company of Facebook and Instagram, has recently launched a new subscription service, Meta Verified. This service aims to provide an easy way for users to add a blue check mark, also known as the verified badge, to their social media profiles. By verifying the identity of the account owners through their government-issued ID cards, Meta aims to ensure the authenticity and credibility of these verified accounts.
The Importance of the Blue Badge
The blue badge is a symbol of authenticity and credibility on Facebook and Instagram accounts. It provides several benefits to users, including increased visibility, credibility and trust, and protection against impersonation. This badge indicates that the account has been verified by Meta through the use of government-issued ID cards, which provide an extra layer of protection against impersonation.
In addition, verified accounts also get direct access to customer support, which can help them address any issues or concerns they may have. The blue badge also provides more visibility to verified accounts, which can lead to increased engagement and reach.
Meta Verified Subscription Service
The Meta Verified subscription service is available in New Zealand and Australia for $11.99 per month on the web and $14.99 on Apple’s iOS and Android. Users who subscribe to this service will be able to add the blue badge to their Facebook and Instagram accounts. This badge will provide increased authenticity and credibility to their accounts, which can help them build a more engaged following.
Meta Verified aims to increase authenticity and security across its services, and the subscription service will be extended to more countries soon. In a blog post, Meta stated that it wants to build a subscription offering that will be valuable to everyone, including creators, businesses, and the community at large. By evolving the meaning of the verified badge, Meta aims to expand access to verification, so more people can trust the accounts they interact with.
The Rise of Subscription Services
Facebook's Meta Verified is the latest addition to the growing trend of subscription services. Last year, Snap launched its own subscription service, which has already converted over a million users into paid customers. In addition, Twitter revamped its subscription service, Twitter Blue, to include a blue check mark, as well as additional features.
As advertising-based business models that have dominated the internet for decades falter, social media platforms are turning to subscription services to generate revenue. By offering additional features and benefits, these services aim to provide value to users while also generating revenue for the platforms.
In Conclusion
Meta Verified is an exciting new subscription service that provides users with an easy way to add the blue badge to their Facebook and Instagram accounts. This badge provides increased authenticity and credibility to verified accounts, which can lead to increased visibility, engagement, and trust. With the rise of subscription services in the social media world, it will be interesting to see how Meta Verified evolves and expands to new markets in the coming years.
